Cardamom is the spice of life for Greensboro food entrepreneur Shafna Shamsuddin ’07

Source: Business North Carolina

Dessert is the medium Shafna Shamsuddin uses to tell her story. The creator of a cardamom-infused ice cream company, Elaka Treats, finds inspiration in childhood Indian traditions, but says her story begins at an American store.

“My story started at Williams-Sonoma,” Shamsuddin said. Born and raised in the United Arab Emirates by Indian immigrant parents, Shamsuddin came to the U.S. to attend Purdue University. She later earned a degree at UNC Charlotte after being matched with her husband and relocating to Gastonia.

Read the story at https://businessnc.com/110179-2/.